job opportunities after digital marketing

7 Best Job Opportunities after Digital Marketing in India [2024]

Your digital marketing journey has been awesome, but what’s next? This blog is your guide to exploring the job opportunities after digital marketing awaits you. .Get ready to discover your digital marketing career path!.

From e-commerce management to content strategy and even entrepreneurship, discover your next career adventure after digital marketing.

Benefits of entering the Digital Marketing field as a Career

The world is growing in a way that opens doors for aspiring professionals, especially for a job after Digital Marketing. Even if you are a schooling student, digital marketing offers various jobs after your 12th class. Here’s why to land a career after Digital Marketing:

High Demand: Most of the companies are in need of Digital Marketers, meaning abundant job opportunities after digital marketing is created every year.

Dynamic & Creative: Escape the rat race!. Digital marketing is a fast-paced, creative field where you can experiment and innovate.

Transferable Skills: The knowledge you gain (content creation, data analysis, social media expertise) is valuable across various industries, opening doors to different career paths.

Competitive Salaries & Growth: Expect competitive salaries and strong growth potential as you gain experience.

Flexibility: Many roles offer flexibility in terms of work schedules and locations, promoting work-life balance.

Continuous Learning: The unimaginable growth of Industries ensures continuous learning and development, keeping your career curious and rewarding.

From whatever to Digital Marketing, Yes it is Possible..

In todays world, Digital marketing is a continuously growing domain, offering exciting opportunities for individuals from all stages of life. Whether you’re fresh out of college, a seasoned professional looking for a career shift, or someone waiting to leverage existing skills in a new way, digital marketing might be the perfect fit.

Hope this blog post helps you land a wonderful career in digital marketing, regardless of your background. Also explore how individuals from various starting points can utilize their unique strengths to excel in this dynamic field of Digital Marketing.

Do you know why most BPO professionals switch to Digital Marketing?

SEO Jobs in chennai

Your experience in the BPO sector has given you valuable assets – exceptional communication skills, customer service expertise, and data analysis proficiency.

These skills can be implied directly into Digital Marketing. From BPO to Digital Marketing has become a better career switch for those who tend to involve in creativity and strategical thinking.  Switching also enhances exposure, offers work flexibility, boosts creativity, and creates decent income and paving way for various job opportunities after digital marketing.

Top 7 Job Opportunities after Digital Marketing in India

Digital marketing is always changing, creating many job opportunities for those who have taken digital marketing courses after completing an MBA or BCA, or specialized in digital marketing during their BCom as there is a better chance of getting Jobs after Digital Marketing course. Whether you’re fresh out of school with a digital marketing certificate, an experienced MBA graduate, or someone who focused on digital marketing during BCom, your skills open doors to various career paths after digital marketing. There are also several digital marketing jobs for remote workers and freshers out there you can land.

This guide travels into various job opportunities after digital marketing course, exploring potential opportunities and considerations for each:

1. E-commerce Management

Improve and Implement your understanding of online marketing strategies to manage and optimize e-commerce platforms especially when landing a career after digital marketing.

Jobs after digital marketing course in Chennai

Your experience in SEO, PPC, and social media marketing can be invaluable in driving e-commerce jobs like:

E-commerce Manager: Oversees all aspects of an online store, including marketing, product management, and customer service. (Estimated Annual Salary in India: ₹5 – ₹8 Lakhs per month)

E-commerce Marketing Specialist: Develops and implements online marketing strategies to drive traffic, conversions, and sales. (Estimated Annual Salary in India: ₹3 – ₹5 Lakhs per month)

Product Information Specialist: Creates compelling product descriptions and manages product data for online stores. (Estimated Annual Salary in India: ₹2.5 – ₹4 Lakhs per month)

Conversion Rate Optimization (CRO) Specialist: Analyzes user behavior and implements strategies to improve the conversion rate of an e-commerce website. (Estimated Annual Salary in India: ₹3.5 – ₹5 Lakhs per month.

Key considerations:

  • Stay updated on the latest e-commerce trends and technologies, such as omnichannel marketing, personalization, and voice search optimization.
  • Possess strong analytical skills to track and measure campaign performance, identify customer behavior patterns, and optimize e-commerce platforms for higher conversion rates.
  • Develop excellent communication and interpersonal skills to collaborate effectively with various teams, including product development, logistics, and customer service.

2. Content Marketing

If you think you have strong writing and communication skills, explore content marketing as a career after digital marketing. There are several digital marketing manager jobs out there. This role involves creating engaging content to attract and engage target audiences, establish brand thought leadership, and drive desired actions. You may find suitable opportunities in agencies, content marketing firms, or within the departments of various organizations. Several exciting scope of digital marketing await you after your MBA in Digital Marketing.

Social media marketing jobs in chennai

After mastering the Content Marketing Strategies, you can become a:

Content Marketing Manager: Implement and Oversees content marketing strategies, including content creation, distribution, and promotion. (Estimated Annual Salary in India: ₹4 – ₹7 Lakhs per month)

Content Writer: Creates engaging content, such as blog posts, articles, and social media content, to attract and engage target audiences. (Estimated Annual Salary in India: ₹2.5 – ₹4 Lakhs per month)

Content Editor: Edits and proofreads content to ensure accuracy, clarity, and adherence to brand style guidelines. (Estimated Annual Salary in India: ₹2 – ₹3 Lakhs per month)

Content Strategist: Get well known knowledge on Content Strategies,  comprehensive content strategies that align with business goals and target audience needs. (Estimated Annual Salary in India: ₹3.5 – ₹5 Lakhs per month)

Key considerations:

  • Develop a strong understanding of content marketing best practices, including content strategy, SEO optimization, and content distribution channels.
  • Possess excellent writing and storytelling abilities to create compelling content that resonates with specific target audiences.

3. Product Management

Combine your strategic thinking and marketing skills with product management. Your understanding of customer needs and online trends can be valuable in bringing successful products to market when delving into your career after digital marketing.

Social media marketing jobs

Product Manager: Co-ordinates and manages the entire product lifecycle, from ideation to launch and beyond, ensuring the product meets market needs and business goals. (Estimated Annual Salary in India: ₹6 – ₹10 Lakhs per month)

Key considerations:

  • Develop strong analytical and problem-solving skills to identify market needs, define product requirements, and solve complex product challenges.
  • Possess excellent communication and collaboration skills to work effectively with cross-functional teams, including engineering, marketing, and sales.
  • Stay updated on industry trends and competitor analysis to ensure your product remains competitive and relevant in the market.

4. Business Development

Scope of digital marketing after mba

You can also implement your understanding of online marketing strategies to identify and secure new partnerships and revenue streams.

Business Development Manager: Manages Business strategies to identify and secure new business opportunities, build partnerships, and drive revenue growth. (Estimated Annual Salary in India: ₹5 – ₹8 Lakhs per month, plus potential commissions)

Key considerations:

  • Maintain strong negotiation and deal-closing skills to secure favorable partnerships and agreements.
  • Possess excellent relationship-building skills to build trust and rapport with potential clients and partners.
  • Stay updated on industry trends and competitor landscape to identify new business opportunities and adapt your strategies accordingly.

5. Search Engine Optimization (SEO) Specialist

Your in-depth understanding of SEO principles and digital marketing strategies can be valuable in these specialized jobs in Chennai. Assist businesses in improving their organic search ranking and website traffic through various SEO strategies.

seo jobs after digital marketing

SEO Specialist: Utilize SEO strategies to improve website visibility in search engine results pages (SERPs), driving organic traffic and website growth. (Estimated Annual Salary in India: ₹4 – ₹6 Lakhs per month)

Key considerations

  • Learn more about the most recent search engine algorithms and best practices..
  • Possess strong analytical skills to track and measure SEO campaign performance, identify website traffic trends, and optimize strategies accordingly.
  • Develop excellent communication skills to collaborate effectively with web developers and content creators to implement SEO recommendations.

6. Marketing Analytics

If you enjoy data analysis and love interpreting practices, explore marketing analytics. Utilize your digital marketing knowledge to analyze data, measure campaign performance, and inform data-driven marketing strategies.

digital marketing manager jobs

Marketing Analyst: Analyzes marketing data to gain insights into customer behavior, campaign performance, and market trends, informing data-driven marketing decisions. (Estimated Annual Salary in India: ₹4 – ₹7 Lakhs per month)

Key considerations

  • Strong analytical skills and proficiency in data analysis tools such as Google Analytics and marketing automation platforms.
  • Possess excellent communication and presentation skills to translate complex data insights into clear and actionable recommendations for stakeholders.
  • Stay updated on the latest marketing analytics trends and technologies, such as artificial intelligence and machine learning, to gain deeper insights from data.

7. Public Relations (PR) Specialist

Leverage your storytelling and communication skills from digital marketing to excel in public relations. Utilize your understanding of online channels to build brand awareness, manage reputation, and foster positive relationships with the public.

Digital marketing career

PR Specialist: Includes public relations strategies to build brand awareness, manage reputation, and secure positive media coverage. (Estimated Annual Salary in India: ₹3.5 – ₹5 Lakhs per month)

Key considerations

  • Aquire strong writing and communication skills to craft compelling press releases, media pitches, and other PR materials.
  • Possess excellent relationship-building skills to build rapport with journalists, influencers, and other key stakeholders.
  • Stay updated on the latest trends in online media and communication, such as social media listening and influencer marketing, to adapt your PR strategies effectively to land in marketing jobs in Chennai.


Your journey in digital marketing has equipped you with valuable skills, fostered creativity, and honed your ability to analyze data and solve problems. But most importantly, it has opened doors to diverse job opportunities after Digital Marketing.

This blog post has served as your guide, showcasing the transferable skills you possess, highlighting fulfilling career paths across various industries, and offering valuable tips for navigating your next steps. Digital Marketing Agencies are in need of Professional Candidates as there is a massive raise in Technologies and Strategies. 


Is digital marketing a good career option?

Crafting a career in digital marketing has proved to be one of the most lucrative options in this decade. And with the skillsets of various digital marketing services, the career opportunities that come with it are becoming noteworthy.

How to start a career in digital marketing?

To be successful in the field of Digital Marketing, it is essential to be aware of different digital marketing avenues, as all of them inclusively ensure the success of online campaigns. Therefore while starting your career in Digital Marketing, it would be better not to look for specialization only.


How much do digital marketers make a month?

Digital marketers’ base salary averages ₹23,875 a month with average cash compensation, which includes additional pay such as commission, cash bonuses, and profit sharing, bringing the range to ₹5,552 – ₹86,649 per month.

Do I need a specific degree to pursue a career path outside of digital marketing?

While some employers might prefer specific degrees in certain fields, your experience and skills gained in digital marketing can be highly valuable, especially when combined with your willingness to learn and adapt. Focus on highlighting your relevant skills and achievements, even if they come from outside the traditional career path.


What are the advantages of transitioning from BPO to digital marketing?

While most of the people think BPO is a boring job, Digital Marketing is a best try for a career change. No more Coding jobs when you can use your creativity and marketing skills. Including advantages such as lesser work pressure, continuous learning and higher salary, Digital Marketing stands out from most of the BPO careers.

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